WhatHour: an energy saving app for the home
Design a mobile experience that will motivate someone to set and meet goals relating to energy use. You can assume that the mobile app has access to the user’s energy usage data: how much energy they use hourly, daily, monthly.
Wireframe sketches of the mobile experience, any other sketches you’d like to include to convey your idea. We expect this to take no longer than 3-4 hours, and we’ll use your work as a starting point for a design brainstorm with someone on our team.
- Ask users to set a goal: then choose a very easy way to accomplish it. Goals should be of 2-3 levels of ambition. Real goal is permanent change of behaviour, so reinforcement and retention is key.
- Dont demand people buy anything until top level goal.
- Organize adjustments into home functions: so person in charge of clothes washing can control process around washer/dryer etc.
- Offer tips for home adjustment from real life
- Allow users to see if they are on track whenever they want, even if it is too soon to see data.
- Create award at the end, animation or easter egg.
WhatHour App: User Flowchart
WhatHour is based on Opower Design Principles: design for all who get a power bill (and use smartphones), be realistic about user engagement, encourage user action and think long-term.
My experience relies on users picking their level of comfort: how ambitious they want to be saving energy, but also what areas of the home they want to address. The tasks mentioned are copied from the Opower Facebook app.
Users of WhatHour can edit their goals and check in on progress at any time. This is largely inspired by the approach of health apps: allowing users to stay comfortable and connected with the service.